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Natalie Jeremijenko’s research is a experimental design based on the effects of local public environmental experiments by using new technologies that performs and measures it. These experiments provide a “shock value” that outlines a social transformation.

This social transformation is positive for environmental health. Hence it could be concluded that according to Jeremijenko, innovation and technology can have renowned social impact on surrounding. To further justify the ecological validity of the experiment, it was conducted in a real life situation. For e.g. the tadpole test that measured the water pollutants through measuring tadpole’s reaction.

The American Flag: This product requires both human and technological expertise as design, outline, measurements are aided by the help of technology/computer however the packing, tailoring and final detailed work is performed by labour force.

Fortune cookie. Made out of 4 basic ingredients- sugar, flour, eggs and water, however the combination of these ingredients is highly automated. Once the cookies are prepared, their quality is inspected by manual labour which then returns to mechanical processing and finally is delivered to the restaurants through manual labour.

It is important to know how stuff is made in order to find out its impact on the environment, be it negative or positive. Moreover by knowing how the stuff is actually made, we can get a clear insight on how to improve the product further.